Cheetah Ultra Sports Introduced “The Whip”
A new “snowboard” that will forever change the snowboard business as we know it
San Mateo, CA - As a result of our singular quest for the most advance snowboard ever, Cheetah Ultra Sports, LLC, officially introduced "The Whip”.
The Whip SnowboardSince the early 80’s, there have been numerous claims of design breakthroughs by snowboard makers. But the truth is that although the construction of the boards has improved and the graphics have (arguably) gotten prettier, there hasn’t been anything significantly new in basic snowboard design in almost 25 years.
The last real breakthrough in snowboard design took place around the time Apple introduced the first revolutionary Macintosh. Sony’s Walkman was still the portable music player of choice. And the only cellular phone on the market at that time weighed 2 pounds, had a talk time of only one hour and cost a cool $3,995.
Steel edges were added to the hourglass-shaped snowboard during that time. This was a real breakthrough. Not only did it transform the sport of snow surfing into snowboarding, it propelled the sport of snowboarding into the multi-million-dollar industry that it is today. It even led to the birth of shaped-skis which also revolutionized the sport of skiing.
Today, much has changed. Earlier this year Apple, now synonymous with innovation, again surprised the world with the latest ultra-thin Macbook Air and its iPod products continue to dominate the portable music market. Even with hints of global recession, people around the world still lined up for days just to get their hands on the latest iPhone.
Yet snowboard manufacturers large and small, despite the yearly hype about all kinds of new technological improvements, continue to manufacture snowboards with the same old design.
Well, things are finally about to get interesting. Change is coming...
The days of the same old snowboard design are numbered. The era of masking the lack of innovation with pretty graphics is over. Creative marketing alone just won't do. Real innovation through technology is the future. It is time to move up to a new dimension. Openness will lead the way. At last, a breakthrough in design that would make the iphone generation and the Batman proud....
No photos of half naked girls
No crazy cartoons
No slick graphics
No chatter…
Fit better.
Go faster.
Cruise smoother.
Turn quicker.
Edge harder.
Carve sharper.
Jump higher.
Land softer.
Feel stronger.
Stay longer.
About Cheetah Ultra Sports, LLC.
Cheetah Ultra Sports is based in San Mateo, CA. Our existence of today is a direct result of the total lack of innovation in the snowboard manufactures. We wanted a better snowboard and had little interest in pretty graphics. Since everyone pretty much made the same thing, and no one made anything that is significantly better, we had to design and build it ourselves. Our design was so much better and attracted so much attention, we decided to make it our business.
Monday, December 29th 2008 @ 08:05 AM.
© Snowboard-Revolution.com
Click to Back
