Let It Ride: The Craig Kelly Movie
by George Crosland

RIP Craig Kelly, 1966 – 2006. There are what 6 billion people on the earth but there will NEVER be another Craig Kelly
Tonight I had the pleasure of attending the Newport Beach film
festival to see Let It Ride, the story of Craig Kelly. Before Shaun
White, before Terje, Craig Kelly was the first superstar of
snowboarding. As far as I am concerned he was one of the greatest and
most influential riders of all time. From his soulful approach to the
sport to helping to modernize and develop the equipment to dominating
competition to dropping out of the scene throwing away the money and
creating freeriding, to …everything. There is so much Craig
accomplished that you have got to go see this movie. There is not a
snowboarder alive that is not touched by his influence some how, some
way.
The film basically chronicles his life in order and highlights
everything. You really get know the legend and what made him tick in
this 90 minute flick. This movie is no joke either. Done in HD and much
epic footage is shown and much footage never before seen. The movie is
narrated by James Hettfied (yes from Metallica) with Metallica and
other ripping tunes. The film has won several awards at the X Dance and
Whistler film festivals. Oh, when can you see it? It will have a 150
theater release in October and be available on DVD in November. Check
out letitridethemovie.com.

Jacques Russo – the film maker

- On your left you have Kevin Kinnear, the first ever editor of
Transworld Snowboarding and the man that first brought me into the
snowboard journalism biz and of course Jake Burton. Jake kind of
started modern snowboarding or played a huge part in it
“Craig did so much for our sport, were all in debt to him for the rest of our lives” – Jake Burton
“Somebody once asked me if snowboarding is playing, I said snowboarding is living” – Craig Kelly
“You have the exploitation, the corporate sponsors and all that crap
but it really comes down to you and the soul and joy of the sport” –
Jon Foster

- waiting for the film
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